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New shopping habits challenge Salvation Army’s Red Kettle campaign

The changing ways people make donations to the Salvation Army.

The sound of ringing bells outside businesses means ’tis the season of giving and making memories.

Steve Hausmann chairs this year’s Salvation Army’s Red Kettle campaign.

“I’ve always gone out and rung the kettle,” Hausmann said. “My family would do it once a year.”

The nonprofit’s Red Kettle campaign is a way for the Rochester Fire Department to give back to their neighborhood. A group of firefighters were helping to collect money on the corner of Exchange Street downtown.

“It’s a tradition at this point,” said Rochester firefighter and PIO for the department Amon Hudson. “Year after year, the guys know it’s coming up, and they look forward to this opportunity to get together, ring bells and collect money for a good cause.”

There’s just one week left in the Red Kettle campaign. The drive was off to a slow start when it kicked off on Thanksgiving. It’s a sign the charitable tactics of yesterday are no longer working in today’s world of technology.

13WHAM-TV – Rochester:
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