Fingerlakes Mall opens variety, RV stores as new marketing director starts

Two new stores and a seasonal one are opening at Fingerlakes Mall, which also recently hired a new marketing director.

Now open in the Aurelius shopping center’s former Sears space is The Great Outdoors RV Superstore, which announced its move there in June. The regional RV dealer will display 50-plus RVs in the 41,536-square-foot space, plus more in the surrounding parking lot, from brands like Keystone and Forest River. A grand opening celebration will be held in the spring.

The company has been in business for 29 years and has additional locations in Fulton, East Syracuse and Brewerton. In a news release, Great Outdoors said the Fingerlakes Mall location offers a unique opportunity to synergize with fellow recreation store and anchor tenant Bass Pro Shops. The store will also add 10-15 jobs to the region, it said. (For more information, visit greatoutdoorsrv.com.)

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