Auburn Joins Downtown Different

Downtowndifferent.com is a new, Web-based portal into the world of America’s finest small and midsize cities, towns and villages. The company is building a national network of the country’s exceptional places with the sole purpose of leveling the playing field between its carefully selected member communities, and the large national advertisers they compete with for traffic and attention.Downtowndifferent’s goal is to create powerful, long-term relationships, and increase awareness of and daily foot traffic to its partner communities. To create a dynamic and intimate presence, the company is reaching out to not just the “usual suspects” – restaurants, bars, lodging and retail establishments – but also will be establishing relationships within the artistic, religious and nonprofit communities of its member towns. The company also will be offering additional marketing tools designed to allow its members to pool limited resources and do together what is daunting to do individually.Downtown Auburn is one of the newest members in Central New York. To learn more, visit http://downtowndifferent.com/auburn/.